“I hired a counterfeiter the other day. I told him, “As for your salary, how much you make is really up to you.” I love a business model where the employee pays the employer.” Jarod Kintz, This Book is Not For Sale
As a small business owner you are often the employer and the employee. If there is ONE thing you need to have a maniacal focus on, it is CASH.
You can survive if your revenues dip a little or a key employee leaves or you lose a critical customer. But you cannot survive without cash. Cash is to your business as oxygen is to your vitality.
No cash. You die. Period.
Business growth can be exhilarating. But growth sucks cash. Fast.
You need an easy way to calculate your cash and your cash flow. This post gives you a method and tool to do this.